Advertising changes as technology changes. Instead of using some form of paper advertising or banner in your storefront, you can now use electronic profit boards. Thanks to technology, electronic profit boards can be used for advertising, and best of all, the message or image they display can be frequently changed. Here are a few of the frequently asked questions you may have about electronic profit boards.
What Are Electronic Profit Boards?
Electronic profit boards are LED screens that you can hang in a window of your store for people passing by or place over a specific part of your store to advertise a product or sale you are having. An electronic profit board can feature either a still image or an image that moves, much like what you would see on a television screen. This ensures that electronic profit boards are eye-catching, while still allowing you to let your customers know about a sale your company is having, a new product you got in, or advertising a specific brand.
What Are the Benefits of Electronic Profit Boards?
There are many benefits associated with electronic profit boards. One of the major benefits associated with these boards is that you can change the image or message that the board displays. Log on to a Smartphone or use your computer and change up the image. Traditionally, when you purchase retail signage, you get a banner, flyer or poster that you can display. It can be costly and time-consuming to change the image. That is now easier than ever with electronic profit boards, ensuring you can change up your image as your sales and products change.
The other notable advantage to electronic profit boards is that they are eye catching. They are illuminated, so they stand out. Customers will notice these types of signs and displays, which ultimately helps you to get the point across that you wanted your customers to see.
What Should You Look For in an Electronic Profit Board?
When you are looking to purchase an electronic profit board, there are many factors that you need to consider. First, you need to consider what size of profit board will fit within the part of your store where you want the board to hang. The next factor you need to consider is the resolution of the board. The higher the resolution is, the more costly it will be. But, the higher the resolution is, the clearer the board and image will be. Lastly, you need to consider what company you are buying from. Not every company produces a quality product or offers a warranty for their signage.
Here at PWM, we offer a seven year parts warranty and a seven year onsite service if you buy one of our new LED profit boards directly from us. We are invested in electronic signage and for 35 years, have been at the forefront of bringing stores the electronic signage their company needs. Reach out to us today to learn more about our electronic profit boards or to order one for your business today.
